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Our survey of more than 100 senior executives on the buy side of legal technology underscored the one human element that buyers crave – and that many legal tech pitches lack. We welcome you to discover more in Feel Their Pain: The 2019 Selling Legal Tech Report.

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The survey findings are telling: the result of current legal tech sellers' practices is increased buyer frustration with the lack of connection to marketing messages. 

 Download the Full Report 

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Furthermore, the report finds that sellers of legal technology are not saying the right things or asking the right questions, which is diminishing their ability to serve their clients. 

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This is sobering, yes, but it also points to great opportunity. Customers want to deal with providers who understand their circumstances, who appreciate their problems, who feel their pain.

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